Brave adds built-in email aliases to block ad trackers and spam

Brave now lets you generate burner email addresses directly inside the browser.

Brave launched a built-in email alias feature that creates proxy addresses on the fly, according to TechCrunch. Clicking an email field on a site prompts an option to drop in an alias, which forwards incoming messages directly to your real inbox. Brave filters for spam and viruses, delivers the message, and then deletes it from its servers.

Why it matters: Websites and ad networks like Meta use your email address as a unique tracker to follow your purchases across the web. Burner aliases cut off that cross-site tracking and keep your primary email address safe if a company suffers a data breach.

Know this: You get five free aliases to start, with more planned for paid tiers. All notes tied to an alias remain stored locally on your device, though Brave warns forwarded mail might occasionally land in your spam folder while the company builds up its mail sender reputation score.

Chrome tracks your browsing history for ad profiling, but Brave would rather mask your real identity entirely.